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Month: July 2022

July 25, 2022
Look, Touch, Feel: Experiential marketing

Try it for free, then buy a whole box. It's about experiential marketing that most effectively promotes a brand. Let’s remember when you went into a store and were given something to taste, use, look at for free. You felt

July 25, 2022
Top 12 marketing channels 2022 -2023

Digital marketing channels help in comprehensive promotion of your business. Depending on the budget, niche and scale of the brand, there are different types of marketing channels to choose from. Choose some of them and get the result by the

July 24, 2022
Digital channels in USA

Digital marketing channels are effective methods of business promotion in the online format. Every year, new tools for attracting an audience appear, so the popularity of digital marketing doesn’t decrease. It helps companies to create product value, attract the attention

July 21, 2022
Brands in a crisis and thinking long term

An effective business component is a brand. If there is a successful image of the company, a successful promotion strategy, then the brand helps the business go through the crisis without major financial and reputational losses. It happens that the

July 21, 2022
Brand book, logo book and guideline: main differences

The brand story is the simplest interpretation of the brand book. Brand book guide consists of various elements to demonstrate the positioning, vision and mission of the product. During the creation of a brand book, a team of marketers and

July 20, 2022
Which strategy suits your brand: TikTok promotion

Short videos where teenagers dance, have fun and record it all on their phones. This platform was taken so lightly a few years ago. Nowadays TikTok has become one of the tools for business promotion. From big to small brands.

July 19, 2022
Brand identity development

What is brand identity? It's what your brand is. This includes your positioning, values, and overall company personality. One of the first steps to product promotion is the development of branding graphic design. At this stage, you design the logo,

July 17, 2022
How to improve search engine optimization: some SEO tips

Thematic content and search engine optimization is the key to successful site promotion. Both the selection of keywords and their distribution in the text affect the competent SEO optimization. How to do it? Get a set of tips that will

July 12, 2022
What do you need to know about data in marketing

Data analysis and adaptation of information to business and promotion trends. These are the aspects without which you can't start advertising on the Internet. It doesn't matter if you have a small or large advertising budget. If you start correctly