Concept group

Группа компаний "Концепт" занимается комплексным рекламным обслуживанием компаний, продвижением брендов на рынке, разработкой рекламных оффлайн и онлайн кампаний.
г.Минск, ул. Кульман 9, этаж 3
Phone: +375 29 320-81-20

Google Play has gained primacy over the App Store on the number of downloads

2015 brought the Google Play good news: the number of applications downloaded from the application site in 2 times higher than the App Store metrics. According to the data of 2014 Google Play app downloads, 60% more than App Store.


However, the Apple store still maintains leadership in revenue over the Google Play. 2015 showed that the App store has earned 75% more revenue than a competitor.


Experts attribute the current situation on the market so that although the share of iOS customers in the market less than Google Play's followers, but "yablokomany" tend to spend more money on prilozheniya.Nemalovazhno and the largest number of Google Play downloads occur in the developing markets of India, Turkey , Mexico, Turkmenistan and Brazil. A main driver of Apple's sales began to developed countries: the US, Japan and China.