Identity for a logistic company

Concept group

Группа компаний "Концепт" занимается комплексным рекламным обслуживанием компаний, продвижением брендов на рынке, разработкой рекламных оффлайн и онлайн кампаний.
г.Минск, ул. Кульман 9, этаж 3
220100
Беларусь
Phone: +375 29 320-81-20

Identity for a logistic company

Task:

Develop a brand platform, the concept of corporate identity, design, and business representative for the identification of the transport company GloBel 24. The main is delivery within the country from city to city.
Identity for a logistic company
Identity for a logistic company
Identity for a logistic company
Identity for a logistic company
Identity for a logistic company
Identity for a logistic company
Identity for a logistic company
Identity for a logistic company
Identity for a logistic company
Identity for a logistic company

Solution:

Designers from the Design Studio Concept developed a modern brand for the transport company GloBel24. The main advantages of the company - speed, price and quality of service. 

The basis of the logo was taken from the letters of the abbreviation of the company name. The font of the logo simple and profound. 

We chose the basic corporate identity colors - graphite, white and orange. White and orange are most frequently used colors . This combination of bright colors distinguishes the young logistics company and makes all its elements of the corporate identity more recognizable.

A new sign and logo, colors, fonts, style elements - all are components of the corporate identity, which aims to create a single visual image of the company. After all, well-designed corporate identity not only promotes the formation of the desired image, but also points to the individuality and exclusivity of the company.

In addition to the development of corporate identity for the company, we have developed a corporate calendar for the company, a series of branded posters and the external design of reception and delivery points.