Concept groupГруппа компаний "Концепт" занимается комплексным рекламным обслуживанием компаний, продвижением брендов на рынке, разработкой рекламных оффлайн и онлайн кампаний.
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Task:To develop a new logo and corporate identity for a big building company
In connection with the development of the company and changing of horizons and plans for the development the building company Bikor decided to rebrand its logo. The choice of the customer fell at our studio.
On the technical task, we had to develop a rigorous and serious logo, which has a visual link with the direction of the customer. Given that the customer mainly works with oil companies and directly related to the tanks, we have decided to visualize a tank on the company logo.The main colors are black, green, silver or gray. That set of colors makes strict corporate identity and focused on environmental friendliness, which is not unimportant for our customer.